2015: A RECORD YEAR FOR HMC
HMC continues to set records. This was again demonstrated by the last
financial year – an uneven year with therefore fewer events.
his makes it all the more re-
markable that with revenue of
EUR 62 million HMC gener-
ated the highest level of rev-
enue that it had ever achieved in an
uneven financial year – an increase of
around 12.3 percent versus the com-
parison year, 2013. There are a variety
of reasons for this strong performance.
Firstly, HMC succeeded in increasing
the number of major recurring events
organised by the company itself, rais-
ing Hamburg’s standing as a venue
for trade fairs and conventions among
key industries. Secondly, HMC brought
greater numbers of prestigious guest
events and, consequently, additional
high-calibre decision-makers to the Han-
HMC’s revenue increased by 12.3
percent in 2015 compared with the
last uneven financial year (2013).
T
06
HAMBURG MESSE UND CONGRESS
Annual Report 2015