SMM news 2016

the leading international maritime trade fair hamburg • 6 – 9 sept 2016 2016 SMM news Photo: Axel Heimken/Carnival Maritime Photo: HMC Bernd Aufderheide, President and CEO Hamburg Messe und Congress GmbH (HMC), puts it in a nutshell: “We are setting the stage for the formation of new international business contacts by providing spaces for several new national pavilions.” For the first time, SMM will feature country pavilions by Iran, Malaysia and Greece this year. Where the nations meet Iran’s presence marks the return of the country to the international maritime stage following the end of the trade sanctions. There is a lively interest in European products and German know- how among Iranian businesses. “We see great potential in future co- operation with Iran,” confirms Hauke Schlegel, General Manager of the Ger- man engineering industry association VDMA. There is significant capital wait- ing to be invested: the national shipping company Islamic Republic of Iran Ship- ping Lines says Iran intends to spend roughly 120 billion dollars by the year 2020 on rebuilding its national fleet. Several other nations, including Romania and Singapore, have decided to return to SMM after some absence. ”We are excited to welcome these im- portant seafaring nations back to SMM. I have no doubt their participation will be a full success,” says Claus Ulrich Selbach, Business Unit Director Mari- time and Technology Fairs. Welcome to SMM Iran is one of three nations celebrating their debut at SMM with a national pavilion. Several others are rejoining. The shipping industry is in the midst of its third revolution. Digitalisation may be able to help the industry overcome its challenges, but it is a challenge of its own. Shipping company employees spend up to 25 per cent of their workdays searching for information. For an average company with a staff of 100, this adds up to roughly 1.5 million euros in annual costs which could be saved by simply improving the way information is managed. Ship management software applications, which are among the digital solutions highlighted at SMM 2016, can make a big difference. The digitalisation of the shipping industry is at the top of the agenda of this year’s SMM exhibition and conference programme. As the industry en- ters the era of smart shipping, SMM points the way by bringing together leading subject matter experts from around the world. Effective defence Modern software streamlines processes both on board ships and in land-based of- fices. Some shipowners develop solutions of their own, while others resort to the servic- es of specialised IT providers. For example, advanced solutions cut the time required to prepare reports about ship inspections from several weeks to a single day; they allow charterers to lower their bunker costs and improve their CO2 footprint, enable owners to protect their assets, and help ship man- agers optimise operating expenses. According to estimates by Caterpillar, 20 billion euros are spent on “Shipping 3.0” every year. ”This is a truly exciting period in the history of shipping. Technol- ogy, and in particular, the smart use of big data is going to drive the next generations of ships. Over the next ten to 20 years we believe ship intelligence is going to be the driving force that will determine the future of our industry, the type of ships at sea, and the competence levels required from tomorrow’s seafarers,” says Mikael Makinen, Rolls-Royce President Marine. Visionary de- velopers have even been working on prototypes of unmanned ships. Fighting cyberattacks On the downside, sophisticated on-board computer technology also raises the risk of cyberattacks, data theft and industrial espi- onage. It takes an effective security concept to handle these threats. Technical means such as antivirus software and phishing fil- ters can help. Training programmes raise employee awareness. The industry has recognised the danger: in early January, the Baltic and International Maritime Council (BIMCO), working hand in hand with other international ship- ping associations such as the International Chamber of Shipping (ICS), published some initial cybersecurity guidelines to “provide guidance in applying the technical means and methods available today to guard against cyberattacks and limit the potential damage,” says ICS Secretary General Peter Hinchliffe. Smart solutions – new opportunities India prepares for take-off India’s maritime industry has ambitious goals: within the next few years, the country wants to become one of the world’s leading shipbuilding nations. India offers competitive labour costs, an efficient workforce of well-trained engineers, and one of the world’s fast- est-growing economies. The prospects are good for the subcontinent’s ship- building industry. The success of last year’s uni- fied edition of INMEX SMM India, the combination of the nation’s two lead- ing maritime events, speaks for itself: more than 600 exhibitors from over 30 nations, close to 8,000 industry visitors, and more than 300 B2B meetings. Visitors and exhibitors enjoyed a rich display of advanced technology and newly developed products for the ship- building industry. Leading shipbuilding nations such as Germany, Denmark, France, Korea, Taiwan and Norway presented their latest developments in national pavilions. The trade fair was accompanied by an international conference pro- gramme featuring highly respected experts. The next INMEX SMM India will take place from 3 to 5 October 2017 at the Bombay Exhibition Centre, Mum- bai. Exhibition space is selling fast. inmex-smm-india.com Control room: The state-of-the-art Fleet Operations Center in Hamburg monitors and advises all 26 AIDA and Costa cruise ships around the clock. $20 are spent annually on Shipping 3.0 billion High-profile event: INMEX SMM India is South Asia’s biggest maritime trade fair. Mexico: MsCarolaMuschke,MexicoCity carola@cmt-eulat.com Phone +52 55 59 16 92 16 The Netherlands: Ms Cora Burger, Deventer media@fairformat.nl Phone: +31 57 05 00 905 Norway: Ms Marit Louise Aadnøy, Gjerdrum marit.aadnoy@int-messe.no Phone: +47 63 99 07 99 Poland: Mr Krzysztof Karaś, Warsaw karas@eurotargi.com Phone: +48 22 62 07 198 Russian Federation: Mr Konstantin Chernov, St Petersburg hmcrf@mail.ru Phone: +7 812 335 19 69 Spain/Andorra/Portugal: Ms Ana Mamarbachi, Barcelona ana.mamarbachi@ infonegocio.com Phone: +34 93 41 22 460 Sweden: Ms Alrun Griepenkerl, Stockholm alrun.griepenkerl@ handelskammer.se Phone +46 468 66 51 875 Taiwan: Ms Linda Cheng lindacheng@kaigo.com.tw Phone: +886 2 2597 5250 Turkey/North Cyprus: Ms Ebru Goca, Istanbul ebru.goca@ hamburg-messe-tr.com Phone: +90 216 51 80 397 United Kingdom/Ireland: Ms Nele Andersch, Chichester andersch @referencepoint.de Phone: +44 1590 67 99 77 USA/Canada: Mr Bruce J. Cole, Rockport bcole @McNabbMarketing.com Phone: +1 207 23 66 196 Information on SMM 2016 If you require exhibitor or visitor information on SMM 2016, please contact: Phone: +49 40 3569-2146/-2147 Fax: +49 40 3569-2149 info@smm-hamburg.com smm-hamburg.com the leading international maritime trade fair hamburg • 6 – 9 sept 2016 2016 SMM news Photo: Axel Heimken/Carnival Maritime Photo: HMC Bernd Aufderheide, President and CEO Hamburg Messe und Congress GmbH (HMC), puts it in a nutshell: “We are setting the stage for the formation of new international business contacts by providing spaces for several new national pavilions.” For the first time, SMM will feature country pavilions by Iran, Malaysia and Greece this year. Where the nations meet Iran’s presence marks the return of the country to the international maritime stage following the end of the trade sanctions. There is a lively interest in European products and German know- how among Iranian businesses. “We see great potential in future co- operation with Iran,” confirms Hauke Schlegel, General Manager of the Ger- man engineering industry association VDMA. There is significant capital wait- ing to be invested: the national shipping company Islamic Republic of Iran Ship- ping Lines says Iran intends to spend roughly 120 billion dollars by the year 2020 on rebuilding its national fleet. Several other nations, including Romania and Singapore, have decided to return to SMM after some absence. ”We are excited to welcome these im- portant seafaring nations back to SMM. I have no doubt their participation will be a full success,” says Claus Ulrich Selbach, Business Unit Director Mari- time and Technology Fairs. Welcome to SMM Iran is one of three nations celebrating their debut at SMM with a national pavilion. Several others are rejoining. The shipping industry is in the midst of its third revolution. Digitalisation may be able to help the industry overcome its challenges, but it is a challenge of its own. Shipping company employees spend up to 25 per cent of their workdays searching for information. For an average company with a staff of 100, this adds up to roughly 1.5 million euros in annual costs which could be saved by simply improving the way information is managed. Ship management software applications, which are among the digital solutions highlighted at SMM 2016, can make a big difference. The digitalisation of the shipping industry is at the top of the agenda of this year’s SMM exhibition and conference programme. As the industry en- ters the era of smart shipping, SMM points the way by bringing together leading subject matter experts from around the world. Effective defence Modern software streamlines processes both on board ships and in land-based of- fices. Some shipowners develop solutions of their own, while others resort to the servic- es of specialised IT providers. For example, advanced solutions cut the time required to prepare reports about ship inspections from several weeks to a single day; they allow charterers to lower their bunker costs and improve their CO2 footprint, enable owners to protect their assets, and help ship man- agers optimise operating expenses. According to estimates by Caterpillar, 20 billion euros are spent on “Shipping 3.0” every year. ”This is a truly exciting period in the history of shipping. Technol- ogy, and in particular, the smart use of big data is going to drive the next generations of ships. Over the next ten to 20 years we believe ship intelligence is going to be the driving force that will determine the future of our industry, the type of ships at sea, and the competence levels required from tomorrow’s seafarers,” says Mikael Makinen, Rolls-Royce President Marine. Visionary de- velopers have even been working on prototypes of unmanned ships. Fighting cyberattacks On the downside, sophisticated on-board computer technology also raises the risk of cyberattacks, data theft and industrial espi- onage. It takes an effective security concept to handle these threats. Technical means such as antivirus software and phishing fil- ters can help. Training programmes raise employee awareness. The industry has recognised the danger: in early January, the Baltic and International Maritime Council (BIMCO), working hand in hand with other international ship- ping associations such as the International Chamber of Shipping (ICS), published some initial cybersecurity guidelines to “provide guidance in applying the technical means and methods available today to guard against cyberattacks and limit the potential damage,” says ICS Secretary General Peter Hinchliffe. Smart solutions – new opportunities India prepares for take-off India’s maritime industry has ambitious goals: within the next few years, the country wants to become one of the world’s leading shipbuilding nations. India offers competitive labour costs, an efficient workforce of well-trained engineers, and one of the world’s fast- est-growing economies. The prospects are good for the subcontinent’s ship- building industry. The success of last year’s uni- fied edition of INMEX SMM India, the combination of the nation’s two lead- ing maritime events, speaks for itself: more than 600 exhibitors from over 30 nations, close to 8,000 industry visitors, and more than 300 B2B meetings. Visitors and exhibitors enjoyed a rich display of advanced technology and newly developed products for the ship- building industry. Leading shipbuilding nations such as Germany, Denmark, France, Korea, Taiwan and Norway presented their latest developments in national pavilions. The trade fair was accompanied by an international conference pro- gramme featuring highly respected experts. The next INMEX SMM India will take place from 3 to 5 October 2017 at the Bombay Exhibition Centre, Mum- bai. Exhibition space is selling fast. inmex-smm-india.com Control room: The state-of-the-art Fleet Operations Center in Hamburg monitors and advises all 26 AIDA and Costa cruise ships around the clock. $20 are spent annually on Shipping 3.0 billion High-profile event: INMEX SMM India is South Asia’s biggest maritime trade fair. Mexico: MsCarolaMuschke,MexicoCity carola@cmt-eulat.com Phone +52 55 59 16 92 16 The Netherlands: Ms Cora Burger, Deventer media@fairformat.nl Phone: +31 57 05 00 905 Norway: Ms Marit Louise Aadnøy, Gjerdrum marit.aadnoy@int-messe.no Phone: +47 63 99 07 99 Poland: Mr Krzysztof Karaś, Warsaw karas@eurotargi.com Phone: +48 22 62 07 198 Russian Federation: Mr Konstantin Chernov, St Petersburg hmcrf@mail.ru Phone: +7 812 335 19 69 Spain/Andorra/Portugal: Ms Ana Mamarbachi, Barcelona ana.mamarbachi@ infonegocio.com Phone: +34 93 41 22 460 Sweden: Ms Alrun Griepenkerl, Stockholm alrun.griepenkerl@ handelskammer.se Phone +46 468 66 51 875 Taiwan: Ms Linda Cheng lindacheng@kaigo.com.tw Phone: +886 2 2597 5250 Turkey/North Cyprus: Ms Ebru Goca, Istanbul ebru.goca@ hamburg-messe-tr.com Phone: +90 216 51 80 397 United Kingdom/Ireland: Ms Nele Andersch, Chichester andersch @referencepoint.de Phone: +44 1590 67 99 77 USA/Canada: Mr Bruce J. Cole, Rockport bcole @McNabbMarketing.com Phone: +1 207 23 66 196 Information on SMM 2016 If you require exhibitor or visitor information on SMM 2016, please contact: Phone: +49 40 3569-2146/-2147 Fax: +49 40 3569-2149 info@smm-hamburg.com smm-hamburg.com Phone +525559169216 Phone: +31570500905 Phone: +4763990799 Phone: +48226207198 Phone: +78123351969 Phone: +34934122460 Phone +464686651875 Phone: +886225975250 Phone: +902165180397 Phone: +441590679977 Phone: +12072366196 Phone: +49403569-2146/-2147 Fax: +49403569-2149 Phone +525559169216 Phone: +31570500905 Phone: +4763990799 Phone: +48226207198 Phone: +78123351969 Phone: +34934122460 Phone +464686651875 Phone: +886225975250 Phone: +902165180397 Phone: +441590679977 Phone: +12072366196 Phone: +49403569-2146/-2147 Fax: +49403569-2149

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